Monday, 7 December 2015

US Wine Consumption to Grow Significantly by 2025

New statistics have made it clear to the Ideal Wine Company team that US wine consumption volumes are set to grow significantly by 2025.

Largest wine market

The US has become the largest wine consumption market in the world. Figures quoted by The Drinks Business show that American wine enthusiasts drank 339.6 million cases of wine in 2014. This equates to 13% of international wine sales, which hit 2,635 million cases last year.

Consumption growth

A new Wine Intelligence report, titled “Future Wine Consumers in the US Market,” has shown that the country’s wine consumption market is set to expand. Market analysis forecasts indicate that US wine consumption will grow by 11.3% from 2014 to 2018, to hit 377.9 million cases.

Furthermore, the Wine Intelligence report found that the amount of “regular wine drinkers” in the North American country will increase significantly from 2015 to 2025. At the moment this number stands at 93 million. By the end of the next decade it will climb to 109 million – 44% of all US adults.

Most valuable market on earth

The chief operating officer of Wine Intelligence, Richard Halstead, commented on the results of the report. He said: “Whether one likes it or not, the fortunes of the world wine industry are indelibly linked to the behaviour of the American wine drinker over the next decade.”

The chief operating officer went on to note: “The USA is the most valuable market for wine on earth, and our report shows that changing population and cultural norms are likely to mean that it will consolidate its top ranking over the next (few) years.”

Try Californian wine

The USA may be set to expand its wine consumption numbers significantly by 2025 because they’re so good at making our favourite tipple. The state of California is particularly known for making excellent red vintages. If you want to see why the Golden State is known for making fantastic wine, why don’t you buy the Screaming Eagle 1993 from the Ideal Wine Company today!