If you’re a fan of Veuve Clicquot
sparkling wine, you may be excited to learn that the firm has recently released
a new Champagne which is designed to serve as a killer summer cocktail mixer!
Veuve Clicquot
Over the years, Veuve
Clicquot Champagne have developed a reputation for excellence. This is
because throughout
its history, Veuve Clicquot has been an extremely innovative Champagne
house, with its founder Madame Barb Nicole Clicquot Ponsardin, setting the bar
extremely high. Madame Clicquot is famous for creating the riddling table, an invention
which revolutionised the Champagne industry.
Never one to live in the past,
Veuve Clicquot is currently focusing on finding innovative ways to move into
the 21st Century. The business recently, for instance, launched
a clever new marketing campaign to target younger drinkers, who are fast becoming
one of Champagne house’s most important demographics. Drawing on Madame
Clicquot for inspiration, the campaign features online videos which show why
Veuve Cliquot is such a standout product.
Rich Rose Champagne
The experts at Veuve Clicquot
also realise that increasingly, people aren’t just drinking Champagne straight
anymore. If you find the right ingredients, this signature French sparkling
wine can make a fabulous yet versatile cocktail mixer. Industry portal The
Drinks Business reports that Veuve Clicquot have capitalised on this trend
by releasing a new product which is designed to be a cocktail mixer.
The product is the second ‘Rich
Rose’ Champagne to be launched by Veuve Clicquot and is currently on sale at
Selfridges for £64.99. This is a blended rose which has been aged for at least
three years before release. Veuve Clicquot has been blending roses ever since
the days of Madame Clicquot herself, so the company definitely has the experience required to create a fabulous blended
drink.
Champagne cocktail mixer
This current rose features 12%
red wine and as far as grape content goes, it contains the same mix as the
previous Rich Rose; 45% Pinot Noir, 40% Meunier and 15% Chardonnay. We should
note that in both this year’s and last year’s Rich Rose, there has been more
Pinot Noir to raise the product’s sugar content to 60 grams per litre. This is
to increase its suitability as a mixer. Meanwhile, Veuve Clicquot’s Rich Roses
include Meunier grapes to ensure the products boast “fresh, fruity and
gourmand” notes.
Veuve Clicquot advises that that
Rich Roses are served over ice in a wide-brimmed glass, accompanied with fruit,
to ensure they provide a stunning drinking experience. Suggested ingredients
for the drink include pineapple, lime, ginger and even Earl Grey Tea, to give
it a unique twist! Ideal Wine Company are impressed at how Veuve Clicquot has
capitalised on its penchant for innovation to create a product which is sure to
help you concoct delicious summer cocktails!